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Festival on the march to a record-breaking year as shows sell out

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Published Date: 04 May 2009
ORGANISERS of Edinburgh's flagship festival yesterday revealed it was on track for another record-breaking year, with box office takings already past the £1 million mark.
"Sold out" signs have been posted for a string of major shows at the Edinburgh International Festival, despite criticism over the way its programme is being promoted in the Year of Homecoming.

Last year's Festival was said to have been the most s
uccessful in its history, with the box office eventually notching up more than £2.6 million.

But Festival officials revealed yesterday that sales were "holding up well" in the wake of a record-breaking first day last month.

Almost two-thirds of tickets sold this year have been sold online, more than ever.

The news emerged as organisers of the capital's science festival, staged last month, claimed they had just enjoyed one of the most successful years in the event's 21-year history.

Officials at the Edinburgh Military Tattoo, meanwhile, said they were "quietly confident" of posting their 11th successive sell-out this summer.

Overall takings for the 2008 Edinburgh International Festival (EIF) were up more than seven per cent on the previous year, while overseas bookings rose three per cent compared to the 2007 Festival.

More than a third of events at last year's Festival sold out.

But the Festival has already had to issue alerts to potential ticket-buyers over the past few weeks warning of limited availability for shows.

Among the hottest sellers are a host of events inspired by the Festival's controversial Homecoming theme – celebrating the 18th-century Enlightenment period in Edinburgh.

A spokeswoman for the Festival said: "

Our first day of sales set a new record for takings on one day and we took our first million within the first couple of days of public sales.

"Bookings are coming in from across the UK and around the world and are very similar to previous years at this stage.

"Given the economic situation and uncertain markets the Festival is tracking well."

Among early sell-outs are virtuoso pianist Elisabeth Leonskaja's performance at the Queen's Hall, the Lewis Psalm Singers concert at Greyfriars Kirk and the flagship opening concert of Handel's Judas Maccabaeus at the Usher Hall.

Just a handful of tickets are said to remain for the closing gala, The Dream of Gerontius at the Usher Hall, Welsh baritone Bryn Terfel at the same venue, and the multi-Grammy award-winning Emerson String Quartet at the Usher Hall.





The full article contains 423 words and appears in The Scotsman newspaper.
Page 1 of 1

 
1

Charles Linskaill,

Edinburgh 04/05/2009 01:12:16

We all do not mind the "Sold out" , even though we were all too late in purchasing tickets for a show.
What we do mind however is the fiasco's of years past, the 'Sell out' of tickets you do not have, after we have paid for them!
Let us hope all will return to the sanity and good organization, we used to have, previous to the last two years of 'Utter Shambles'!

Are you Listening!?, Did you get That!?


2

dba,

Haymarket 04/05/2009 08:06:45
I AM GENUINELY DELIGHTED with this news...Can we take it, in view of the predictions 'from the organisers' of a 'record breaking' year... that they will be expecting LESS of a subsidy from the cash-strapped City of Edinburgh Council NEXT year.
In the event of them expecting the same or a higher subsidy prove (as if any proof were needed) that the over-burdened citizens of Edinburgh are massively subsidising even 'sold out' events that will NOT make a profit?
IN view of the current financial climate, I look forward to all councillors and elected representatives paying for (and being able to produce receipts) the tickets to ANY event they attend.
They enjoy generous 'allowances' and, in an effort to genuinely lessen any possibility of loss - should pay the full ticket price....this way we won't end up given the 'luvvies' and all of that ilk a double subsidy!
3

Florestan,

abuja 04/05/2009 16:44:59
#2

...idiot....

 

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