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SFA left facing £1m Scottish Cup bill

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Published Date:
16 August 2007
THE Scottish Football Association is prepared to pay out more than £1million in prize money from its own funds if it can't find a new sponsor for the Scottish Cup.
The first round of the revamped competition is only six weeks away, but the draw has still to be made and the SFA has been unable to inform its member clubs how prize money will be allocated under the new format.

An SFA spokesperson admitted yesterday that the draw for the first round would have been made by now if a sponsor had been identified to replace Tennent's, which ended its 17-year support of the Scottish Cup at the end of last season. But with a new sponsor still not in place, the clubs involved in the opening round might have to wait another two weeks before learning who they will be up against on Saturday, 29 September.

"The SFA is speaking to a number of potential sponsors for the Scottish Cup," said SFA head of communications Andy Mitchell. "There is currently no timescale on any plan to make an announcement about a sponsor.

"We want to have a sponsor in place as soon as possible, but there is no cut-off point. How sponsorship works is that interest grows as time goes on, and we don't have the top clubs entering until January. It's not a major concern.

"In terms of planning for the competition and deciding when best to make the draw, the position should be clearer within the next week or two."

The governing body's flagship competition has a revised format this season, with Scottish Junior FA teams invited to participate for the first time and all 78 SFA member clubs included in the draw.

When the radical changes were announced in June, the SFA was confident that the revamp would help attract a new sponsor but it's failure to do so could prove expensive. If a sponsor can't be found in the next few weeks the SFA may be forced to press ahead without one and could be faced with the prospect of paying the £1million prize money itself.

Speaking when the Scottish Cup revamp was announced in the first week in June, SFA president George Peat said: "If we don't manage to get one [a sponsor] by the start of the season, then the SFA will just need to sponsor it ourselves until we do. It would cost at least £1million to give the clubs the money they would get from a sponsor."

But he added: "It is getting harder these days in football to find the kind of sponsorship we are looking for."

Scottish Cup prize money is a significant source of income for part-time clubs, but Mitchell said the SFA is willing to meet the cost if a sponsor can't be found. "The SFA would cover the prize money so the clubs will not lose out financially."

The draw for the first round will include Scottish Junior FA representatives Linlithgow Rose, Pollok and Culter along with the SFA member clubs who previously played in the now defunct Scottish Qualifying Cups.

The north and south Qualifying Cups were also covered by the Tennent's agreement and were worth £10,000 to the winners, but Mitchell admitted that clubs have still to be informed about how prize money will be allocated under the new 'all-in' format.

Third Division teams will begin their campaign in the second round on Saturday, 27 October, along with the East of Scotland League champions Annan Athletic, South of Scotland title winners Threave Rovers and the top two in last season's Highland League, Keith and Inverurie Loco Works.

This season's competition will be played over eight rounds, with the SPL sides entering at the last-32 stage. Semi-final replays have been scrapped.

WHO BACKS WHAT


PREMIER LEAGUE

Clydesdale Bank replaced the Bank of Scotland this season with a four-year £8m deal

LEAGUE CUP

CIS Insurance has been the sponsor since 1999. The current deal runs until 2009

SCOTTISH FOOTBALL LEAGUE

Irn-Bru's three-year deal to back the SFL, which is worth £3million, started this season

Page 1 of 1

  • Last Updated: 15 August 2007 9:38 PM
  • Source: The Scotsman
  • Location: Edinburgh
  • Related Topics: Scottish Cup Final
 
1

THE DREAM TEAM,

Looking Forward To The Group Stages 16/08/2007 06:30:40

I can't believe no-one is willing to shell out a measly million to sponsor the Scottish cup.

Maybe this story will make potential sponsors aware of how little they have to spend for a years advertising.

2

Sydney Arab,

16/08/2007 06:39:22

Why are they only trying to secure a sponsor now, after the Tennent's deal has expired? Why not approach potential sponsors at least 12 months prior to the expiration of the previous contract, or is the situation that bad that they did do that and have still failed to find a sponsor? These questions should be asked of the SFA.

3

eric,

Lothian 16/08/2007 06:40:00

Its ok just make up some Gers and Celts bigotry story and find them.End of problem!

4

Scoop in the City,

16/08/2007 07:20:18

How about a deal with Talk 107 radio station? After all "I think that this could be Hibs year for the cup".

5

Jamboree,

16/08/2007 07:21:42

Ukio Bankas are in negotiations with the SFA. Watch this space!

6

victor ian,

16/08/2007 07:48:33

£1M black hole? vladimir better keep it zipped for a while me thinks.

7

hendybhoy,

2 in a row 16/08/2007 08:08:27

The Ukio Banka's Scottish Cup.

The Revelution has started.

8

Northern Hibby.,

16/08/2007 08:39:38

The oldest cup competition in the world and we can't find a sponsor? That is a disgrace. All the Top Management in the SFA, should as an act of contrition, refuse to draw any salary until this is resolved.

#5. Vlad would be the perfect sponsor and could call it the HOMFC First Team Cup because you only get to keep it for a year, and then you have to give it back.

9

Alastair11,

Midlothian 16/08/2007 08:53:20

#8 Northern....And the last time you got to keep it was when??????

10

Northern Hibby.,

10 million years BC. 16/08/2007 09:17:18

#9.
Can't pinpoint that exactly, but I do remember shooting a dinosaur on the way to the ground.

11

DSA,

USA 16/08/2007 10:00:23

Sigh...

What a mess...

I well remember the days when the Scottish Cup was such a highly respected and brilliant tournament.

However.... that was back in the days when football was a sport and not a business....

Yuck !

12

linda y,

edinburgh 16/08/2007 10:08:02

As a hibby...
best to concentrate on the big cup..the league cup,great trophy,great sponsors..Fantastic holders.

As for the diddy cup..well no sponsors,says it all really,who needs to win that thing!!!

13

victor ian,

16/08/2007 10:44:12

maybe if the sfa believed in a level playing field, the very ethos of sport, more people would be prepared to put money into it.

14

idoc,

australia 16/08/2007 10:59:32

how about Willie McKay the agent cup
a fine chance for him to put some of the dosh back into the game

15

Billy,

Germany 16/08/2007 14:01:52

Here in Germany sport sponshership is huge
and available at every level. Someone like ALDI
or LIDIL would jump at the chance. I suspect the SFA have dome sfa about this untill it's reached this
embarresing position.

16

,

16/08/2007 14:57:49
Comment Removed By Administrator
Reason: Scotsman Import, Original comment id: 881707, Article id was mapped to record!
17

Hamish MacDougall,

Dùn Èideann 16/08/2007 15:37:24

#4 - Scoop in the city

Problem is, Talk107 only broadcasts to Edinburgh, Fife and the Lothians


 

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